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The
Ayush Ayurvedic Science Centre
is an initiative launched by Hindustan Unilever
Limited, under the Ayush brand.
Aims:
The "Ayush Ayurvedic Science
Centre", has been formed to
promote and nurture an appreciation and understanding
of the scientific truths of Ayurveda, and their
application in a holistic way of life.
This center focuses its efforts on creating a
platform for scientific enquiry of Ayurveda, and
disseminating this knowledge through collaborations
with leading national and international scientific,
Ayurvedic and medical experts and institutions.
HUL has now decided to participate in furthering
the cause of ‘Ayurveda’ in India and
abroad, through the launch of the "Ayush
Ayurvedic Science Centre" which
will focus on spreading the message of the benefits
of the holistic Ayurvedic way of life. This is
critical at a time when there is worldwide interest
in alternative medical sciences and Ayurveda
is definitely one of the oldest, proven and holistic
science of health and well-being. |
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Ayush
Ayurvedic Science Centre has a strong association
with The Arya Vaidya Pharmacy (AVP), Coimbatore,
which is one of India’s oldest Ayurvedic institutions.
AVP endorses the Ayush brand, which stands for the
“Truth of Ayurveda with the Proof of Science”,
and also partners HUL in the Ayush Therapy Centre
initiative, which endeavors to provide a holistic experience
of Ayurveda. |